1. Introduction

WRAPPING PAPER LIMITED (Company Number: 16181650) ("we", "us", or "our") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our wrapping paper design and ordering service ("Service").

We are the data controller for the purposes of the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Information We Collect

2.1 Personal Information

We may collect the following personal information:

• Name and contact details (email address, phone number, delivery address)
• Account credentials (username and password)
• Payment information (processed securely through our payment provider)
• Order history and preferences
• Communications with us (customer support inquiries)

2.2 Design Information

When you use our Service, we collect:

• Design configurations and custom artwork you create
• Images you upload for your designs
• Design preferences and saved templates

2.3 Technical Information

We automatically collect:

• IP address and browser type
• Device information and operating system
• Usage data (pages visited, time spent, clicks)
• Cookies and similar tracking technologies

3. Legal Basis for Processing

We process your personal data on the following legal bases:

• Contract: To fulfill our contract with you when you place an order
• Legitimate Interests: To improve our Service, prevent fraud, and ensure security
• Consent: Where you have given explicit consent for marketing communications
• Legal Obligation: To comply with applicable laws and regulations

4. How We Use Your Information

We use your information to:

• Process and fulfill your orders
• Provide customer support
• Send order confirmations and updates
• Improve and personalize our Service
• Prevent fraud and ensure security
• Send marketing communications (with your consent)
• Comply with legal obligations

5. Information Sharing and Disclosure

We may share your information with:

• Service Providers: Third parties who help us operate our Service (e.g., payment processors, delivery partners, cloud storage providers)
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In connection with any merger, sale, or acquisition
• With Your Consent: When you have given us explicit permission

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

6. International Transfers

Your information may be transferred to and processed in countries outside the UK. When we do so, we ensure appropriate safeguards are in place, such as:

• Standard Contractual Clauses approved by the UK Information Commissioner's Office
• Adequacy decisions recognizing certain countries as providing adequate protection

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit and at rest
• Regular security assessments and updates
• Access controls and authentication
• Employee training on data protection

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. Specifically:

• Order information: 7 years for tax and accounting purposes
• Account information: Until account deletion plus any legal retention period
• Marketing preferences: Until you unsubscribe or withdraw consent
• Design data: As long as you maintain an active account

9. Your Rights

Under UK data protection law, you have the right to:

• Access: Request a copy of your personal information
• Rectification: Correct inaccurate or incomplete information
• Erasure: Request deletion of your personal information
• Restriction: Limit how we use your information
• Portability: Receive your data in a machine-readable format
• Object: Object to certain processing activities
• Withdraw Consent: Where processing is based on consent

To exercise these rights, please contact us using the details provided below. We will respond to your request within one month.

10. Cookies

We use cookies and similar tracking technologies to enhance your experience on our Service. Our use of cookies includes:

• Essential Cookies: Required for the Service to function properly
• Analytics Cookies: Help us understand how users interact with our Service
• Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. However, disabling certain cookies may limit your ability to use some features of our Service.

11. Children's Privacy

Our Service is not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe your child has provided us with personal information, please contact us.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically.

13. Contact Information

If you have any questions about this Privacy Policy or our data practices, please contact us at:

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe we have not handled your personal information properly. You can contact the ICO at: